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LG Ad is a full-service, integrated TTL (through-the-line) advertising agency in Korea providing true 360 degree brand experience in Asia's most dynamic marketplace. The company was established in 1962 as an in-house advertising agency for LG Group of Korea and has been a frontrunner in the Korean advertising industry. Later, the company started to handle other clients as well. Today LG Ad is one of the largest advertising agencies in Korea, representing over 10% of total ad spends in Korea. LG Ad has representative offices in Beijing, New York, Sao Paulo, Tokyo, Los Angeles, New Delhi and Moscow. In 2011 the company plans to open the office in London. LG Ad has CLIO Awards (4 times), Cannes Lions (Silver Lion 1 time and Finalist 3 times), NY Film Festival (Advertising Effectiveness Award, Gold Award, Silver Award and various others), London Festival Finalist (4 times) and Korea Advertising Awards (Grand Prize 6 times and Various other awards 34 times). LG Ad is setting the local operations office in Russia. Major client will be LG Electronics Russia.